Ugandan music distribution platform Omziki has announced its official launch in Ghana, marking its expansion into the West African region. The move comes as part of Omziki’s strategic efforts to establish itself as Africa’s leading aggregator, focusing on maximizing revenue and promoting Africa’s vibrant streaming culture.
Omziki has appointed Jonathan ‘Jonilar’ Nii Laryea as the brand’s ambassador and country director for Ghana. The announcement was made on 21 June, highlighting Jonilar’s influential role in the local digital music landscape and his remarkable contributions to the Ghanaian music industry.
With similar companies like EMPIRE, ONErpm, and Tieme already operating in the region, Jonilar’s appointment is expected to drive significant growth and success for Omziki in Ghana and the wider West Africa music market.
Expressing his enthusiasm about the new role, Jonilar emphasized the opportunity to make a meaningful impact on the African music scene through Omziki’s mission.
“I AM HONORED TO BE PART OF OMZIKI’S JOURNEY AND EXCITED TO UTILIZE MY EXPERTISE TO AMPLIFY THE AFRICAN MUSIC INDUSTRY,” JONILAR SAID.
Notably, Jonilar has actively championed the importance of digital platforms in the music industry through public education initiatives and his popular podcast, “Digital: A Music Education Series.” His dedication to promoting digital music distribution aligns perfectly with Omziki’s commitment to revolutionizing music distribution in Africa.
Omziki aims to provide a seamless platform for African artists and content creators to reach global audiences while fostering their growth and success. The company believes that Jonilar’s industry connections and expertise will further enhance its presence and impact across the continent.
As Omziki expands its operations into Ghana, it solidifies its position as a key player in Africa’s music distribution landscape, working towards the advancement of African music on the global stage.
